Tidal Rave’s Cashless Agenda, A Leap Into The Future Of African Festivals?
Last week Saturday, Africa’s biggest beach festival, Tidal Rave Festival executed a cashless system while welcoming more than 20,0000 Ravers to the La Palm Royal Beach Hotel. The move to a digital platform provided a basis for ensuring the sustainability of the festival, as well as, providing a new form of monetization for creatives and […]
Powered By EchoHouse: How Coke Studio Stood Out Afro Nation
December In Ghana has become a huge commercial undertaking and various brands, both home grown and multinational – have become competitive with the goal of cashing in during the holiday season. One sure way brands do this is through activating at various events, concerts and festivals. While these events do draw crowds of people from […]
How EchoHouse Activated The Power Of Virtual Reality To Launch The New Closeup Variant
A globally aware Ghanaian consumer is getting sophisticated every passing day. This poses both a challenge and an opportunity for brands to keep up with the Ghanaian consumer and provide the kind of marketing engagement that gives the consumer something to look forward to or feel somewhat challenged. Closeup, is a household name that is […]
EchoHouse Ghana Limited Got KNUST To Turn Up For Vodafone Ghana
Over the weekend, students of Kwame Nkrumah University of Science and Technology got the unique EchoHouse experience, thanks to one of the leading telecommunications companies in Ghana, Vodafone Ghana. The telecommunications company sponsored a fun-filled day event that run into the night and saw thousands of students having the time of their lives while being […]
Rumble5: How CloseUp Used Tech For An Immersive Consumer Experience
A globally aware Ghanaian consumer is getting more sophisticated every passing day. This poses both a challenge and an opportunity for brands to keep up with the Ghanaian consumer and provide the kind of marketing engagement that gives the consumer something to look forward to or feel somewhat challenged. This is something EchoHouse identified after […]
EchoHouse Ghana CEO Beryl Agyekum Ayaaba Calls For More Spaces For Multi-generational Women To Interact
The Chief Executive Officer and Founder of EchoHouse Ghana Limited, Beryl Agyekum Ayaaba has called for the creation of more avenues for younger women to interact with current leading women. This, according to the CEO of the 360 marketing communications agency, will help young women gain firsthand experience of how the women they look up […]
Zero Gravity Experience: What New-Age Brands Can Learn About Product Launches
Experiential marketing is one of many tools available to the brand manager to engage consumers and potential consumers. However, ensuring that consumers get a whole new amazing experience is another issue. In the business of experiential marketing, we are constantly looking for new ways to engage consumers and build brand awareness. While brands put a […]
#ThisIsLoveToo: EchoHouse Ghana Limited And Partners Share Valentine’s Day Joy With The People Of Appiate
In keeping with the spirit of sharing love on Valentine’s Day, EchoHouse Ghana Limited and its partners have shared bundles of love with the good people of Appiate in the Western Region. The 360 marketing communications agency chose to spread the message of love with the residents of the community following the January 20 incident […]
EchoHouse Ghana Limited Wins Big At 15TH AAG Gong Gong Awards
EchoHouse Ghana Limited, a 360 creative and digital marketing communications agency in Ghana, West Africa, swept two Platinum awards out of four, and also won four Gold and three Silver awards at the recently held 15th AAG Gong-Gong Awards. The youth-led agency, which is also hosting its maiden Around The World Food and Drinks Festival […]
ATW: The Multicultural Food And Drink Festival Is Coming To Accra This Christmas
With just days to this year’s Christmas, EchoHouse Ghana Limited has announced it is hostingthe biggest family event this holiday season called Around the World: Food and Drink Festival. The maiden edition of the festival, which will be held on December 24, 25, and 26 at the PoloCourt in Airport City, will feature some of the […]